Premier Walmart Marketplace Advertising Agency with Top-Tier Services
Best Walmart Marketplace Advertising Service at 1 Agency
Ready To Supercharge Your Advertising on Walmart Marketplace?
we’ll make sure your products reach more customers and drive sustainable growth.
BrandLume's Expert Approach and Proven Process for Growing Your Brand on Walmart Marketplace
1. Onboarding
We begin by thoroughly understanding your brand, including where you're currently selling, who your competitors are, and the opportunities available in each marketplace.
2. Strategizing
Next, we collaborate with you to develop a comprehensive omni-channel approach. This strategy includes SEO optimization, enhanced product images and A+ content, and a targeted advertising plan.
3. Execution
Our team then executes the agreed-upon strategy, ensuring that every detail is implemented effectively. We handle all aspects of the process that allow you to focus on other areas of your business.
4. Results & Reporting
We believe in full transparency, which is why we schedule weekly calls to review the execution of our plans. During these calls, we provide detailed reports and analytics so you always know how your brand is performing and can see the tangible results of our efforts.
Our Walmart Marketplace Advertising Management Service Offerings
Massive Market Opportunity
With millions of customers shopping on Walmart.com, Walmart Marketplace offers a powerful way to reach a vast audience. This increases your chances of expanding your customer base and boosting your revenue year over year.
Revenue-Focused Management
Our team designs campaigns focused on revenue generation. We optimize product placement, pricing, ad copy, and setup to ensure the best performance. Trust our experts to create the perfect campaign tailored to your business.
Powerful Customization Options
Walmart Marketplace offers unique options for retailers. Build your custom product catalog, manage inventory, and set pricing with our expert help.
High-Traffic Volume
Walmart Online Marketplace attracts 310 million monthly unique visitors on average, with peaks reaching nearly 500 million during the holiday season. Instead of struggling to boost traffic on your own site, leverage Walmart's impressive traffic volume.
Less Competition
Walmart Marketplace currently has 33,000 merchants compared to Amazon’s over 2 million sellers. This means less competition and a great opportunity to set up an account now.
No Upfront Costs
Walmart Marketplace doesn’t charge setup or monthly storage fees. You only pay when you make a sale, allowing you to maximize your resources with minimal upfront investment. Take advantage of their exceptional support services for free.
Let Us Help You Create a Winning Strategy for Walmart's Marketplace
strategies can maximize your online presence and boost profitability effortlessly.
Affordable Walmart Marketplace Services Pricing & Packages
PPC Management
Our team optimizes your PPC ads, making sure you get the most value from your ad spend while reaching the right audience on Walmart’s platform.
Bid Management
We continuously adjust your bids to keep your products visible, even in the most competitive product categories.
Product Feed Management
With precise keyword placement, optimized descriptions, and proper categorization, we ensure your product listings are fully optimized for search.
Omnichannel Strategies
We seamlessly integrate digital advertising with in-store promotions, giving your brand a comprehensive presence across Walmart’s online and physical spaces.
Basic Package
Services Included
- Walmart Marketplace Dashboard Setup:
Full setup for managing ad campaigns. - Sponsored Product Ads:
Management of basic ads on Walmart.ca.
Cost
- One-time Setup Fee: $3,750 to $15,000
- Monthly Ad Spend: From $5,000
- Management Fees: $1,000 to $3,000/month
Standard Package
Services Included
- Campaign Management:
Full PPC ad campaign management, including bid adjustments and keyword optimization. - Reporting & Analytics:
Monthly performance reports. - Product Content Optimization:
Optimizing product listings for better visibility.
Cost
- Management Fees: $3,000 to $6,000/month
- Monthly Ad Spend: $10,000 to $50,000
Premium/Custom Packages
Services Included
- Advanced Automation:
AI-driven campaign management tools for large-scale automation. - Omnichannel Campaigns:
Integration with both online and in-store advertising. - Advanced Analytics & Competitor Analysis:
Real-time monitoring and data-driven growth strategies.
Cost
- Monthly Ad Spend: Over $50,000
- Management Fees: From $6,000/month
Achieve Marketplace Success with Expert Support
from our Walmart Advertising Specialists
Contact us now and see how we can help you achieve success on Walmart’s platform.
Benefits of Having an Expert Walmart Advertising Agency
Increase The Range of Your Customer Base
Tap into Walmart's vast audience of over 500 million visitors, which significantly increases your potential customer base and sales opportunities.
Work With a Trusted Ecommerce Partner
As a Walmart-approved partner, we have a direct line to their experts and resources. We leverage our relationship with them to deliver the best results for your business.
Boost Your Visibility and Sales
Our expert optimization strategies increase your visibility within the marketplace, making it easier for customers to find you and ultimately boosting your sales.
Maximize Your Return on Investment (ROI)
With our proven advertising techniques, we ensure that every dollar you spend on Walmart Marketplace generates maximum returns by targeting the right audience at the right time.
Enhance Brand Awareness
Leverage the exposure on Walmart Marketplace to boost your brand visibility among a wide audience, leading to increased recognition and trust.
Data-Driven Insights
Access valuable analytics and performance metrics to refine your marketing strategies and product offerings, optimizing your marketplace performance over time.
Pros and Cons of
Selling on Walmart Marketplace
Selling on Walmart Marketplace offers both opportunities and challenges for ecommerce businesses. Knowing these benefits and challenges helps sellers manage their marketplace strategy effectively.
Pros of Selling on Walmart Marketplace
Selling on Walmart Marketplace brings numerous advantages for brands and sellers:
Limited Seller Fees
Walmart operates on a simple fee structure, charging referral fees only when a product is sold, helping sellers keep overhead costs low without additional monthly or closing fees.
Limitless Product Assortment
Enjoy the flexibility of no SKU minimums or maximums, allowing you to showcase your entire product catalog on Walmart Marketplace, ideal for businesses with diverse offerings.
Reach a New Customer Base
Gain access to over 500 million monthly visitors actively seeking affordable products, significantly expanding your brand's customer reach and increasing sales opportunities.
Less Competition
Experience a more favourable selling environment with fewer sellers compared to other marketplaces, increasing your chances of winning the Buy Box and enhancing visibility.
Create Your Own Return Policy
Tailor your return policies to align with your business needs and customer expectations, providing a better shopping experience for your customers.
Cons of Selling on Walmart Marketplace
While there are some challenges to navigate, each offers an avenue for growth and improvement:
Strict Price Requirements
Adhering to Walmart's Price Parity and Price Leadership rules ensures consistent pricing across platforms, fostering trust and integrity among customers.
Potential Listing Issues
Overcoming product listing and Buy Box challenges presents opportunities for sellers to refine strategies and enhance competitiveness.
Smaller Audience of Shoppers
While Walmart Marketplace attracts millions of visitors, focusing on a more niche audience can lead to stronger customer relationships and loyalty, ultimately driving repeat business.
Lower Profit Margins
Though Walmart Marketplace sellers may need to adjust pricing strategies to accommodate Walmart's commitment to Everyday Low Prices (EDLP), this can lead to more volume-based sales and customer loyalty.
Limited Fulfillment Options
While not all sellers may qualify for Walmart Fulfillment Services, this challenge encourages the pursuit of innovative solutions in fulfillment and customer service, fostering business resilience.
Maximize Your Sales with BrandLume’s Expert Walmart Marketplace Management Services
Contact us now for a personalized consultation and watch your sales soar.
Why BrandLume is Different from
Traditional Agencies and In-House Marketing
Curious about why BrandLume stands out from traditional agencies and in-house marketing? Let’s explore what makes us unique and how our approach could benefit your business.
- A dedicated account manager backed by a team of over a hundred digital marketing experts.
- Marketing campaign software access for optimizing and reporting ROI
- In-depth analysis of business goals, industry, and competitors
- In-house project management, 24/7 help desk, direct client line
- One or two team members managing marketing efforts
- Analytics suite for campaign measurement and improvement
- Limited resources for executing S.M.A.R.T. goals
- Reporting and support delays impacting project timelines
- Dedicated account manager but will rely on client assistance for solutions.
- Third-party tools with added costs to the client
- Cookie-cutter solutions for campaign optimization
- Regular support with occasional reliability issues
Why Choose BrandLume's Walmart Marketplace Advertising Services to Help Scale Your Business?
Innovative Thinking
Creative approaches to stand out in a competitive marketplace.
Customized Strategic Approach
Receive an in-depth analysis of your business goals, industry landscape, and competitors, allowing for strategies that are finely tuned to your specific needs.
Transparent Reporting
Clear insights into campaign performance and actionable recommendations.
Proactive Support
Anticipating and resolving issues promptly.
Continuous Improvement
Commitment to ongoing learning and improvement in digital marketing strategies.
Drive Growth and Revenue with the Best Walmart Marketplace Management Agency
Hear From Our Successful Clients
Walmart Marketing Management Services Frequently Asked Questions
Walmart Marketplace is part of Walmart’s expanding ecommerce platform. It enables ecommerce retailers to become approved sellers on Walmart.com.
Approved sellers can list and sell their products directly to Walmart’s online customers, leveraging Walmart’s extensive reach and customer base for increased sales opportunities.
Walmart provides four primary advertising formats:
- Sponsored Products: Paid ads displayed within in-grid search results and in the “sponsored products” section.
- Native Banner Ads: Shown prominently at the top of main product category pages on Walmart’s website.
- Catapult Ads: Featured at the top of a product listing with “featured item” text to attract attention.
- Site Search Feature Ads: An opportunity to promote your brand on a product page and link to a dedicated page showcasing all your products.
These advertising options offer effective ways to enhance visibility and drive sales on Walmart Marketplace.
The cost of advertising on Walmart Marketplace depends on your specific business needs and marketing objectives. For sponsored products, there is a minimum daily budget requirement of $100 and a minimum monthly ad spend of $1000.
These parameters ensure that advertisers can effectively manage their campaigns and achieve their desired results within Walmart’s platform.
Utilizing an agency to manage your Walmart Marketplace account can save you valuable time and money while ensuring your product listings are optimized for maximum visibility and sales.
Our team of account managers offers insights to enhance your listings, develop targeted campaigns, track analytics, and more, helping you achieve optimal performance on Walmart’s platform.
Hear From Our Successful Clients
How it Works
Step 1: Pick the solutions you need
Research, Pick & Buy the services that suit your needs.
Step 2: Give us your guidelines
Give us your guidelines during our strategic kickoff meeting.
Step 3: Sit back & Relax
Do what you love. We'll get you the best internet marketing results.
Accreditations and Awards
Check out the following reasons why you should choose us.